22nd November 2008
Asda games website goes live
Following the success of the first edition of the magazine we've launched asdagamesmag.com to coincide with the Christmas 08 edition. The site features full information and terms for the magazine competitions and allows us to build on our offering to advertisers, opening up the possibility for rich media placements.
We intend developing the site features further over the course of future magazines to work hand-in-hand with the print edition.
The website features entries for the previous competitions. From the first issue of the magazine we received over 2,000 entries to the Draw to Win competition, where entrants drew their favorite game character. An equally impressive number entered the Spore competition where participants entered their own monster creations.
The first issue of the largest circulating games magazine (circulation of 2 million) had an amazing result, producing a marked up lift in sales.
Visit www.asdagamesmag.com
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